Hyped Rubbish – Internet Marketing Bugbear #2

by Justin on October 17, 2010

This should really be number one.  Why is there so much rubbish for sale on the internet and why do we fall for it so often.

It is because it is hyped and hype sells.  It has always sold and will probably always sell, but we shouldn’t fall for it!

The sad truth is that we all like to think we can make money with no effort, but in reality it isn’t possible.  To be succesful on the internet is much the same as being succesful anywhere else it takes hard work.  Using the 80:20 rule it is probably 80% hard work and 20% luck!

I thought it worthwhile looking at the FTC.  Their article applies predominantly to Biz Opportunities and is well worth reading before you decide to buy the next “Magic Bullett”.

http://business.ftc.gov/documents/inv02-could-biz-opp-offers-be-out-your-coffers

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